Dear *|FIRSTNAME|*, Introducing the 'new' Hotel Plaza e de Russie in Viareggio.

      The Jewel of Viareggio:
Hotel Plaza e de Russie


Renowned as the ‘jewel of Viareggio’, the 5-star, sea-front, boutique Hotel Plaza e de Russie juxtaposes its historical exterior with the modern hospitality services and elegant contemporary furnishings of its interior. Continue reading or join our webinar to learn more about the property, its Michelin-starred restaurant and exclusive upcoming events in the area.

Learn about Hotel Plaza e de Russie from Owner and General Manager Salvatore Madonna
on our upcoming webinar taking place on Wednesday, March 11th at 12pm. Click below to register.

Register Now


A famed meeting place for the international jet set and ideal for families, the sophisticated Hotel Plaza e de Russie has been completely redesigned at the direction of Owner and General Manager Salvatore Madonna who established Hotel Byron as one of Tuscany’s top-rated boutique resorts in nearby Forte dei Marmi. Salvatore has brought luxurious elegance to the Hotel Plaza e de Russie in addition to the welcoming ambiance that comes with a family owned and managed establishment. Highlights of the property include:
» Seafront hotel located in the heart of Viareggio’s
   Art Nouveau district
» 33 rooms and 11 suites each with its own style
» Views of the sea and Apuan Alps
» Michelin-starred Ristorante Lunasia
» Member of Relais & Chateaux

The Hotel Plaza e de Russie's 44 accommodations showcase the property's unmistakable elegance, each with its own individual style. With sophisticated fabrics, warm, understated tones, and an obvious attention to detail, the different room categories are as follows:
» Superior
» Deluxe
» Junior Suite
» Suite
» Family Suite (bi-level, two-bathroom apartment
   with living area on the lower floor and bedroom
» Penthouse Suite

Chef Luca Landi has brought the Michelin Star back to Viareggio’s Ristorante Lunasia. Located on the hotel’s ground floor, Ristorante Lunasia provides a gourmet dining experience focused on fresh Mediterranean seafood and local, seasonal ingredients. Chef Landi's gastronomic creations, full of creative and sublime flavors, are further enhanced by the glamorous ambience of this freshly remodeled restaurant, offering both formal and informal settings for varying occasions.

The second largest city within the province of Lucca, Viareggio is known for its vast sandy beaches and miles long promenade full of restaurants, shops and caffès. Visitors flock to this city by the sea during the summer months as well as during their famous "Carnevale di Viareggio", a series of parades spread out over the four weeks leading up to Lent. Just 30 minutes from Pisa and Lucca, and under 2 hours from the Cinque Terre and Florence, Viareggio is an excellent suggestion for your Tuscany-bound clients wishing to spend time near the sea. Learn more about options in the surrounding area here.

“I was very excited to hear about the re-opening of Plaza e de Russie. Viareggio is a great summertime destination for families, and Plaza e de Russie was the perfect fit for my clients. My clients were impressed by the hotel and very much enjoyed their connecting rooms. They had fun exploring this new destination as well, especially since it is only an hour and a half outside of Florence. It was a great place for this family to escape the city and relax by the sea.”

— B.K. of Brownell Travel

July 24 & 26, 2020 July 13 — 25, 2020 July — August, 2020
Andrea Bocelli in concert
at the famous Teatro del
Silenzio in Lajatico (Pisa)
An annual series of concerts,
this year featuring Paul McCartney,
Celine Dion, Lynyrd Skynyrd & more
Annual celebration of
composer Giacomo
Puccini's famous operas

With important connections and exclusive access to these events and more, make sure to always reach
out to Salvatore Madonna (contact info below) to cultivate the best possible experience for your clients.

   Facebook: @WaterstoneCollection      Instagram: @Waterstone_Collection


Lynne Partridge
Vice President
Marcelo Vazquez
President & CEO
Ashley Smith
Director of Sales
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